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June 28, 2004

IGA TO ACTIVATE WEBSITES FOR ALL U.S. SUPERMARKETS


CHICAGO, IL - IGA announced today it has partnered with 50 Below, a leading Web provider, to create a website for every IGA Supermarket in the United States and Caribbean. On July 1, IGA will launch 1,203 IGA Supermarket websites, which will include features like interactive mapping, driving directions and easy-to-use customer contact forms.

Founded in 1997 with a vision of creating online solutions for manufacturers and small businesses, 50 Below is a leading Web provider that offers websites, ecommerce and online marketing programs to more than 21,700 companies throughout North America. 50 Below is headquartered in Duluth, Minn.

“IGA Supermarkets and their customers win,” Mike Rollo, executive vice president of 50 Below said. “This is the first step in offering all U.S. customers all the convenience they’ve come to expect from IGA Supermarkets. And, now it’ll be Online.”

“In today's world of real time communication, IGA feels it is fundamentally critical that each store be represented on the world-wide Web,” Bill Benzing, IGA executive vice president and chief growth officer. “With this understanding, IGA has partnered with 50 below to assure every IGA store that presence.”

IGA, the only global supermarketer based in the United States, is the world’s largest voluntary supermarket network with aggregate worldwide retail sales of more than $21 billion per year. The Alliance includes more than 4,000 Hometown Proud Supermarkets worldwide, supported by 36 distribution companies and more the 55 major manufacturers, vendors and suppliers encompassing everything from grocery to equipment items. IGA ranks in the top 10 in world food supermarketing. IGA has operations in 48 of the United States and more than 40 countries, commonwealths and territories on all six inhabited continents.

For Information Contact
Ashley M. Page 773-772-5724
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