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  • Celebrate Summer with "Share a Coke" by Jeff WunschIt's summer, and nothing says hot summer days like an ice cold Coca-Cola. As you may have seen in a recent eNews, this year Coca-Cola is helping your IGA shoppers celebrate summer with a campaign that extends an invitation to "Share a Coke."
  • Fresh Ideas for Your NRAB by Archie McGregorRecently IGA CEO Mark Batenic shared some important structural changes to the IGA National Retailer Advisory Board (NRAB) which we feel will help us in our role to champion IGA's retailers and the brand.
  • The New Generation of the Grocery Industry by Peter LarkinAs the new generation of sons and daughters take on leadership roles in the family supermarket business, they will face an array of different challenges and opportunities than their parents. Here are five likely trends that will impact food retailing in the years ahead.
  • Huntingburg IGA Hosts a Successful FIFA SALE-a-bration by Jeremy ThyenRed Oval partners Coca-Cola and Nabisco teamed up with select IGA Licensed Distribution Companies to increase sales around the FIFA World Cup international soccer event. Today Jeremy Thyen of Huntingburg IGA shares how the event delivered results in his store.
  • Driving Baby Boomer Sales by Nicole CollidaIn a two-part Independent View series, Nielsen addresses marketing to two very different yet equally important generational groups: Baby Boomers and Millennials. Today, Nelsen's Nicole Collida begins with Baby Boomers.
  • June Dairy Month Makes a Big Impact! by Heidi HuffNational Dairy Month has come and gone, but not without making a big impression on IGA shoppers. That's all thanks to help from new Red Oval partner Midwest Dairy and national strategic partner USDA's, who teamed up with us to create a fun web resource to add to what you were already doing to promote Dairy Month in your stores!
  • Young's PayLess IGA Hosts Farmers Market KidsFest Combo by Shawna FooteWe've been doing KidsFest events at our Copperopolis store for several years now, and every year we like to do something a little different to keep it exciting for the community.
  • Custom-Built IGA Chopper Creates KidsFest Crowds by Irene MarksIGA's second community marketing event of the year, IGA Hometown Fest, is going on now through August. IGA stores across the country are taking part in this summertime event by honoring hometown heroes, planning activities for local kids, and hosting carnivals to celebrate their community.
  • Congratulating Gary and Terrie Baker, Ohio Grocers Hall of Fame Members by Ricky St. JohnAt the awards ceremony held last week in West Lafayette, Ohio, Gary and Terrie Baker of Baker's IGA were inducted into the Ohio Grocers Hall of Fame—the highest honor of Ohio's food industry.
  • Congratulating Our 'Big Brands, Big Displays' P&G Display Contest Winners! by John CaseyYou may recall that earlier this month, Procter & Gamble Co. teamed up with IGA to host our first-ever "Big Brands, Big Displays" display contest in IGA stores, timed to run in conjunction with the P&GbrandSAVER® coupon book that was dropping across the country in most Sunday papers.
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