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  • Suggestive Selling Proves Profitable for Isom IGA by Megan TracyIsom IGA in Isom, Ky., won the June Performance Insights selling contest with 32 redemptions. To what does owner Gwen Christon attribute her team's success? Good old suggestive selling!
  • When we say we're committed for a lifetime, we mean it. by Max Van ArsdaleWounded Warrior Project┬« (WWP) began when several veterans and friends, moved by stories of the first wounded service members returning home from Afghanistan and Iraq, took action to help others in need.
  • Growing Our Alliance and Brand Value Together by Tim HendersonOver the past 57 years Henderson's IGA has moved three times, undergone major expansion twice and been upgraded repeatedly. And through it all, the IGA Red Oval has always been proudly displayed next to the Henderson's name.
  • Westside IGA KidsFest is the Talk of the Town by Cindy SmithIGA's second community marketing event of the year, IGA Hometown Fest, is going on now through August. Today, Cindy Smith of Westside IGA shares how her store participated by holding its annual IGA KidsFest event.
  • Reedsburg IGA Hosts a Two-Day Fundraiser for WWP! by Craig StoveyWhen IGA first started the Wounded Warrior Project (WWP) campaign four years ago, I remember that only the community members who had loved ones in active duty knew what WWP was. That's when we decided it was our responsibility to get behind the event and build some awareness. From that point on we've had some kind of community event each year.
  • Finding Your Way in the Digital Transformation by Mark BatenicIf there's one thing that was revealed by this year's Global Top of Mind Survey, which polled nearly 500 senior executives globally, it's how important the digital transformation will be over the next 12 months to consumer goods and retail companies, impacting everything from business growth and supply chain management to food safety, sustainability, and data security and privacy.
  • Breaking Down Walls and Working as One by Mike TraskThe newly restructured IGA National Retailer Advisory Board (NRAB) brings together a representative group of IGA retailers, Licensed Distribution Companies (LDCs) and Red Oval manufacturing partners to focus on serving and supporting the needs of IGA retailers. Today Executive Committee Member Mike Trask shares insights on how he sees his role with the NRAB.
  • Introducing New Products to Your IGA Single Serve Coffee Line! by Kurt SchumacherThe IGA Exclusive Brand Department is continuously developing new products to keep the Exclusive Brand line competitive within the private brand marketplace. Today, IGA's Kurt Schumacher shares exciting news about new additions to the IGA single serve coffee line.
  • Celebrate Summer with "Share a Coke" by Jeff WunschIt's summer, and nothing says hot summer days like an ice cold Coca-Cola. As you may have seen in a recent eNews, this year Coca-Cola is helping your IGA shoppers celebrate summer with a campaign that extends an invitation to "Share a Coke."
  • Congratulating E.C. Porter IGA on 100 Years! by Jim GriffinEarlier this month I had the pleasure of visiting E.C. Porter IGA in London, Ky., to present owner Stuart House with a commemorative plaque celebrating his store's 100th year as a family owned and operated business.
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