Visit the IGA Hometown Healthy Challenge Web site

February 14 – March 13, 2010

"Shopping and eating nutritiously can be challenging. However, the messages found in the USDA’s MyPyramid can help grocery shoppers and food preparers at home make better decisions for their family.” – MyPyramid.gov 

And that’s the reason IGA is continuing its successful partnership with the USDA’s MyPyramid program with the 2010 IGA Hometown Healthy Challenge!

For IGA Retailers this is an opportunity to show your community that you care about their health and well-being. IGA’s Hometown Healthy Challenge provides retailers with tools and educational information to put together an effective Hometown Healthy Challenge event of any size!

Hometown Healthy Challenge Sweepstakes

Three people will each win $1000 and the opportunity to designate a favorite local* organization to receive a $5000 donation on behalf of your IGA to support fitness programming.

*see Sweepstakes rules for details

Important Dates

Consumer Sweepstakes Contest & POP – up in store for 4 weeks:
February 14 – March 13, 2010

Merchandising/ Promotion – of Red Oval Sponsor products for at least 2 weeks:
February 21 – March 6, 2010

IGA Alliance members please login for access to tools and more information.