IGA Retailer, find out why interactive digital marketing matters in stores; upcoming webinars on ESLs and reducing shrink; final week for Family Meals Month
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The IGA Minute. Your News. Your Way.

September 25, 2025

FROM THE DESK OF

SHOPtoCOOK kiosk in a grocery store

3 Reasons In-store Interactive Digital Marketing Matters

 

SHOPtoCOOK Director of Customer Relationships Matt Beaudin explores the importance of in-store interactive digital marketing and how it enhances shopper engagement, continuity, and trackability within grocery stores.

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RED OVAL ROUNDUP

Shopper in the produce department | Red Pepper logo

Red Pepper Digital to Deliver Next-Generation Digital Marketing for IGA Members

 

IGA partners with Red Pepper Digital to offer advanced digital marketing tools, enhancing independent grocers' outreach and sales growth with innovative promotional platforms.

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WEBINARS

Aperion ESL Webinar

Electronic Shelf Labels: Foundation for the Future of Retail

 

Join IGA and Aperion on October 9 to learn how ESLs have become far more than just a price tag. Aperion's industry subject matter experts will explain how ESLs integrate with other technology in your store to create a powerful, user-friendly experience.

 register now...
From Waste to Revenue Webinar

From Waste to Revenue: Smarter Strategies for Grocery Profitability

 

Grocery shrink costs retailers billions every year, fueling the $428 billion food waste crisis. Join IGA and Flashfood for a webinar on October 14 featuring real-world strategies that have reduced shrink by up to 27%, added $28+ per order, and increased shopper visits nearly fourfold.

 register now...

SHOPPER SWEEPSTAKES

family meals 1200

Reminder: Final Week for Family Meals Month Shopper Sweepstakes

 

The sweepstakes ends on Tuesday, so help your shoppers enter for a chance to win a $500 gift card while embracing shared meals and strengthening family bonds. Find details and promotional assets in the link.

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IN CASE YOU MISSED IT

IGA Updates

  • Why Family Meals Represent A Growing Opportunity for Independent Grocers
  • Celebrating 100 Years of Independent Strength at IGA
  • Sober Curious Shoppers Are Changing the Beverage Aisle
  • Stretching SNAP Dollars: How Houchens Food Group is Making Nutritious Milk More Accessible
  • How Atlanta’s New Azalea Fresh Market Is Flipping the Script on Food Access
  • Through the Lens of Lettuce

 

Red Oval Partners

  • Dan-O’s Brings Bold New Flavors to Your Aisles This September
  • Chobani’s New High Protein Yogurt & Creamers Fuels Growth in Dairy Category
  • How to Pick a Watermelon – Look, Lift & Turn!

The IGA Minute is a weekly newsletter delivering the IGA news you need. For questions, story ideas, or advertising inquiries, email Jessica Vician. 

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IGA Inc., 8745 W. Higgins Rd. Ste. 210, Chicago, IL 60631

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