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title: Have questions about the National Digital Ad? John Ross provides a step by step guide to executing shopper savings.
description: From sushi to craft beer, profitable best practices for delivering unique offerings; Succession planning in action at Stodola's IGA
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 From sushi to craft beer, profitable best practices for delivering unique offerings; Succession planning in action at Stodola's IGA

| Not rendering correctly? View this email as a web page here. FROM THE DESK OF John Ross IGA President & CEO Combating the Rise of Grocery Discounters  IGA CEO John Ross goes one-on-one with Winsight Grocery Business VP of Content Meg Major, discussing the rise of discount grocers, adjusting our marketing and merchandising to better serve today’s shoppers, and the retail apocalypse myth.   FEATURED STORY Your Step-by-Step Guide to Shopper Savings with the National Digital Ad From national savings and digital coupons to print-on-receipt rewards, IGA’s newest programs are creating plenty of ways to save. Have questions about how to pass these basket-building savings on to your shoppers? IGA’s John Ross and Heidi Huff break down IGA’s simplest and most effective savings initiative—the IGA National Digital Ad. BEST PRACTICE Enter IGA’s Best Practice Awards for a Chance to Win $1,000!  We’re highlighting IGA retailers' sales-building solutions in the 2020 Best Practice Awards. Submit your best practices by August 31, 2019 for a free registration for the 2020 IGA Global Rally, and a chance to be named a mid-year finalist in the running for a $1,000 grand prize awarded at the Rally.  Need Some Inspiration? Check out some of our most popular—and profitable—best practices for increasing sales with unique offerings that meet shoppers' evolving needs: Fresh sushi offering adds $1k a week in sales Mix-and-match craft beer offers more variety at a higher margin Winning shopper trust with tiny bean sprouts Small space meal solution HOMETOWN HAPPENINGS Stodola’s Recognized as Local Favorite For Alex Stodola, who recently took over the business his dad and uncle owned and ran for decades, being the owner of Stodola’s IGA means maintaining a solid reputation and keeping pace with change. Learn about this second-generation owner’s plans for the future and the vote of confidence he recently received from his community. INSTITUTE INSIGHTS Top 5 Reasons to Attend the Int’l Supermarket Management Class This Fall With more than 20 sessions on building management skills and exciting new locations bringing the class closer to home, the International Supermarket Management Class (ISMC) is better than ever. Check out these top 5 reasons to attend this multi-day, small group learning experience held by the IGA Coca-Cola Institute. IN THE NEWS NGA Foundation introduces enhanced career center (Progressive Grocer) How data is transforming the meat case (Winsight Grocery Business) Inside the discount grocery revolution (Winsight Grocery Business) With tariffs looming, shoppers say they'll adjust spending (Grocery Dive) Impossible Burger coming to retail stores (Supermarket News) Refer Your Friends! Share with your friends on social media or email About the IGA Minute Welcome to The IGA Minute, the weekly newsletter that gives you the IGA news you need the way you want it. Only have a minute? Scan the lead page for a quick overview of important news. Have a bit more time? Click "a minute more" to get the full scoop. Subscribe Here! Don't forget to follow us on: Facebook  \|  LinkedIn Have an idea for content or questions about the editorial calendar? Email Ashley Page, editor of The IGA Minute. For advertising queries, contact IGA’s Barbara Wiest.  IGA Inc.   8745 West Higgins Road  STE: 350  Chicago  IL   60631   United States You received this email because you are subscribed to Marketing Information from IGA Inc.  Update your email preferences to choose the types of emails you receive.  Unsubscribe from all future emails   |
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