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February 14, 2019

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FEATURED STORY

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Increase Sales Across the Store During Frozen Food Month

After years of decline, frozen food sales had a modest increase last year. Find out why people are taking a closer look at frozen, and how a little promotion savvy during March's Frozen Food Month can help you increase sales not just in the frozen category, but all across store—including the fresh departments you’re known for!

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IGA AWARDS OF EXCELLENCE

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Connecting to the Connected Shopper 
by Carlie Wagner

From major cities to rural regions, digitally connected shoppers are everywhere, and willing to pay a premium for products and experiences that meet their high expectations. Set yourself apart from the competition—and tell your local story—with 5 simple tips for building last relationships with connected shoppers.

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FEATURED FINALISTS

Out of more than 70 entries for IGA’s Best Practices Awards, IGA has handpicked 13 IGA Best Practices for their creativity, ability to increase sales, and adaptability by fellow retailers. Now it’s up to you to vote for the best. Take a look at this week’s featured best practice finalists and come to the IGA Global Rally to see who wins!

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Connecting to the Connected Shopper 
by Carlie Wagner

From major cities to rural regions, digitally connected shoppers are everywhere, and willing to pay a premium for products and experiences that meet their high expectations. Set yourself apart from the competition—and tell your local story—with 5 simple tips for building last relationships with connected shoppers.

a minute more...
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Expand Your Selling Space with Outdoor Supplier’s Day Festival

Take N Pay - Jad Pereira

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Increase Your Sales Capacity and Satisfy Shopper Needs with a Text-to-Deli Program

Lake Region IGA - Irene Marks

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FEATURED STORY

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About the IGA Minute

Welcome to The IGA Minute, the weekly newsletter that gives you the IGA news you need the way you want it. Only have a minute? Scan the lead page for a quick overview of important news. Have more time? Click "a minute more" to get the full scoop. 

Have an idea for content or questions about the editorial calendar? Email Ashley Page, editor of The IGA Minute. For advertising queries, contact IGA’s Barbara Wiest.