Archie's IGA Fill-It-Fresh promotion delivers a 50% increase in produce sales; Cornell's IGA rallies for tornado victims; and more!
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May 9, 2019
Sponsored by:
FROM THE DESK OF
John Ross President & CEO, IGA INC
What Do You Stand For?
Being a good neighbor isn't just proximity—it's caring for your community by being a friend, partner, and provider to families. IGA CEO John Ross shares how retailers can communicate what they stand for to current and potential shoppers.
FEATURED STORY
10 Ways to Win at Produce
From forging relationships with family farms and branding the store with Local Equals Fresh signage to creating innovative produce promotions, check out these 10 ideas helping IGA retailers score big in produce.
BEST PRACTICES
"Fill it Fresh" Event Increases Produce Sales
Brian McGregor, Archie's IGA
See how Archie's IGA’s 20-for-$20 produce promotion boosts sales by 50 percent.
Have a Best Practice of Your Own?
We want to hear it! Share your best practice today.
HOMETOWN HAPPENINGS
Cornell’s IGA Rallies to Help Tornado Victims
When a strong tornado moved through the community of Shelby, Ohio this April, staff at Cornell’s IGA were ready to help, both during and after the event.
RED OVAL ROUNDUP
Outfit Your Entire Store with Local Equals Fresh
Ready to up-brand your store with IGA’s new Local Equals Fresh brand position? Award-winning Red Oval Partner DG Graphics is here to help!
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Have an idea for content or questions about the editorial calendar? Email Ashley Page, editor of The IGA Minute.For advertising queries, contact IGA’s Barbara Wiest.
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