IGA retailers share tactics for engaging shoppers via social; next 15 IGA retailers to sign up for IGA Social get 6 months no charge!
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FROM THE DESK OF...
Social Media is Transforming Retail. Are You Ready?
IGA CEO John Ross
IGA’s John Ross shares insights on the power of social media and announces a promo to support IGA Social. Spoiler: Now until November 30th, the next 15 retailers to sign up for IGA Social will get the first 6 months of service FREE!
FEATURED STORY
Embracing Your Local Advantage with Social Media
By Melissa Hart, contributing writer
Know you can't afford to sit out on social media, but not sure how to come up with engaging content? Learn how some IGA stores are boosting sales with creative posts that tout what makes them unique, from affiliations with local family farms and made-to-order Thanksgiving meals to on-the-spot unicorn transformations!
MARKETING MINUTE
The NEW IGA Social: LowNo Cost, High Return
By Megan Drazer Learn about a new IGA Social limited-time offer for the next 15 retailers who sign up. (You’re going to want to see this!)
BEST PRACTICES
Choose-Your-Own Meat Bar adds $500 per Week in Pure Profit
Learn how Granite Falls IGA turns $500 in pure profit each week with the introduction of a hot meat bar in their deli.
Have a Best Practice of Your Own?
Tell us about it for a chance to win FREE IGA Global Rally registration and one of three $1,000 cash prizes!
SHOPPER SOLUTIONS
3 Thanksgiving Leftover Recipes
Share these Thanksgiving leftover recipes with your shoppers with just the click of a button!
Editor’s note: The IGA Minute will not publish on Thanksgiving. Normal publication will resume Thursday, Nov. 29 with a full update on your National Digital Ad, IGA’s Retailer Leo Braido’s Retail Tales, and more!
About the IGA Minute
Welcome to The IGA Minute, the weekly newsletter that gives you the IGA news you need the way you want it. Only have a minute? Scan the lead page for a quick overview of important news. Have more time? Click "a minute more" to get the full scoop.
Have an idea for content or questions about the editorial calendar? EmailAshley Page, editor of The IGA Minute. For advertising queries, contact IGA’s Barbara Wiest.
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