Find out what you can do to get the most out of your ad and what's coming next.
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November 29, 2018 | Sponsored by: Ashgrove Marketing
FROM THE DESK OF...
IGA CEO John Ross
Your National Digital Ad is Off to a Strong Start!
This fall, IGA partnered with Flipp to launch the first-ever IGA National Digital Ad. IGA CEO John Ross shares the early results of the ad performance (hint: double the expected views and four times the clicks!).
FEATURED STORY
Out of Thin Air
by Jim Walz
With valuable new connections being made with shoppers every day, now’s the time to jump into the National Digital Ad with both feet! Take a look at our early results, find out what you can do to get the most out of your ad, and learn what’s coming next!
HOMETOWN HAPPENINGS
Susanville IGA Jumps in on Efforts to help Fire Victims
by Melissa Hart, contributing writer
Susanville Supermarket joined forces with the local radio station to raise over $60,000 in five hours to help the victims of the Camp wildfire in northern California. Find out how they did it.
RETAIL TALES
Getting to Know Ptacek’s IGA Retailer Pat Ptacek
Tune in each week for a just-for-fun glimpse into the life of an IGA family member. You could be next!
BEST PRACTICES
Create Big Holiday Buzz with Turkey Bowling
Learn how McKim's IGA uses a clever promotion to make their store stand out and draw in new customers during the busy holiday season.
RED OVAL ROUNDUP
It's Not Too Late to Get IGA Holiday Merchandise!
Celebrate the holidays in style with official IGA- branded merchandise from Ashgrove Marketing! From holiday ornaments and premium drinkware to branded apparel and tote bags, Ashgrove Marketing can customize just about any product to make your holidays complete.
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About the IGA Minute
Welcome to The IGA Minute, the weekly newsletter that gives you the IGA news you need the way you want it. Only have a minute? Scan the lead page for a quick overview of important news. Have more time? Click "a minute more" to get the full scoop.
Have an idea for content or questions about the editorial calendar? Email Ashley Page, editor of The IGA Minute. For advertising queries, contact IGA’s Barbara Wiest.
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