The pet category is growing at more than twice the rate of the overall center store. Boost category and overall store sales with these tips.
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ON THE ROAD WITH...
IGA CEO John Ross Going Digital
IGA CEO John Ross and IGA Retailer Rich Chadwick talk going digital and using rich media content to motivate purchase decisions in an interview at the Supervalu National Expo.
FEATURED STORY
5 Tips for Growing Pet Care Profits by Rachel Sobel, contributing writer
With the pet care industry growing at twice the rate of the center store, it's time to freshen up the pet aisle and make your store a pet supply destination. Get started with these five steps.
RETAIL TALES
Getting to Know Pound IGA Retailer Skip Nantz
Tune in each week for a just-for-fun glimpse into the life of an IGA family member. You could be next!
MARKETING MINUTE
New National Digital Ad Offers Coming Your Way!
Your first group of IGA National Digital Ad offers ends at your close of business on Saturday, October 20, and the next ad starts Sunday, October 21. Here’s what you need to know to get fully engaged.
HOMETOWN HAPPENINGS
Helping Neighbors in Need by Melissa Hart, contributing writer
After Hurricane Michael, West Foods IGA in Edison, Georgia, lost power for four full days. Without a backup generator, the store was losing product fast. See how they made the best of a bad situation by feeding their neighbors in need.
BEST PRACTICES
Demo-ramas Take This Store’s Samples to a Whole New Level by Brian McGregor
Learn how Archie’s IGA hosts store-wide cooking demos to introduce new items and boost sales by 10 percent!
Have a Best Practice of Your Own?
We want to hear it! Share your best practice today.
RED OVAL ROUNDUP
Sponsored by Nielsen
Health & Wellness in the Pet Care Aisle
Spend a minute with Nielsen’s Laura Hansen to learn how health and wellness trends are shaping innovation in the pet care space, and what it means to you.
SHAREABLE SHOPPER SOLUTIONS
Happy Halloween!
Share this IGA blog on managing your health while enjoying Halloween with just a click of a button.
IGA EVENTS
Taking the IGA Town Hall on the Road!
Each Tuesday in October, IGA CEO John Ross will be traveling to a different city to host an in-person Town Hall Road Show, meeting with existing and prospective IGA members. RSVP TODAY to join us in a city near you!
IGA GLOBAL RALLY
Register Today for the 2019 IGA Global Rally!
Join us this coming February for the IGA Global Rally and The NGA Show in sunny San Diego! Register today to attend these two great events at one great price!
NEWS YOU NEED
News You Need for the Week
Get full value from your IGA membership. Find out everything you need to know to participate in this week’s programs and events.
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Have an idea for content or questions about the editorial calendar? EmailAshley Page, editor of The IGA Minute. For advertising queries, contact IGA’s Barbara Wiest.
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