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ON THE ROAD WITH...

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IGA CEO John Ross

Going Digital

IGA CEO John Ross and IGA Retailer Rich Chadwick talk going digital and using rich media content to motivate purchase decisions in an interview at the Supervalu National Expo.

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FEATURED STORY

Ashley Page's baby kitty, Moo

5 Tips for Growing Pet Care Profits
by Rachel Sobel, contributing writer 

With the pet care industry growing at twice the rate of the center store, it's time to freshen up the pet aisle and make your store a pet supply destination. Get started with these five steps.

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MARKETING MINUTE

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New National Digital Ad Offers Coming Your Way!

Your first group of IGA National Digital Ad offers ends at your close of business on Saturday, October 20, and the next ad starts Sunday, October 21. Here’s what you need to know to get fully engaged.

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BEST PRACTICES

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Demo-ramas Take This Store’s Samples to a Whole New Level
by Brian McGregor

Learn how Archie’s IGA hosts store-wide cooking demos to introduce new items and boost sales by 10 percent!

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Best Practices

Have a Best Practice of Your Own?

We want to hear it! Share your best practice today.
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NEWS YOU NEED

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Happy Halloween!

Share this IGA blog on managing your health while enjoying Halloween with just a click of a button.

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SHAREABLE SHOPPER SOLUTIONS

News You Need
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About the IGA Minute

Welcome to The IGA Minute, the weekly newsletter that gives you the IGA news you need the way you want it. Only have a minute? Scan the lead page for a quick overview of important news. Have more time? Click "a minute more" to get the full scoop. 

Have an idea for content or questions about the editorial calendar? Email Ashley Page, editor of The IGA Minute. For advertising queries, contact IGA’s Barbara Wiest.