How does an iconic brand go so wrong? IGA CEO John Ross shares his insights on the destruction of Sears and what it means to IGA.
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FROM THE DESK OF...
IGA CEO John Ross
The Sears Story
How does an iconic brand go so wrong? IGA CEO John Ross shares his insights on the destruction of Sears and what it means to IGA.
FEATURED STORY
Honing Your Hiring Process by Paulo Goelzer, PhD
A great team is key to success in retail, but for independent retailers facing a hiring crunch, it can be challenging to find new employees. Hone your hiring process to hire right the first time.
BEST PRACTICES
In-Store Events Lead to a 20% Increase in Annual Wine Sales by Kevin Schild, owner Schild's IGA
Learn how weekly wine tastings and two simple holiday events are helping Schild’s IGA bring in over $9,000 a month in wine sales.
Have a Best Practice of Your Own?
We want to hear it! Share your best practice today.
MARKETING MINUTE
Goodbye, Performance Insights. Hello, National Digital Ad!
The Performance Insights program is coming to an end, making way for an IGA National Digital Ad that provides sales-building promotional offers every week of the year! Find out what you need to know in advance of the October 7th launch.
RED OVAL ROUNDUP
Video Interview with John Ross and Shawn Tuckett, VP of Webstop Sales and Client Service
Spend a minute with Shawn Tuckett of Webstop, IGA’s end-to-end digital solutions provider, and hear how your local digital marketing and IGA’s national digital efforts work together to meet the demands of your shoppers.
HOMETOWN HAPPENINGS
Back-to-School Backpack Initiative Makes a Big Impact on Kids in Need by Carlie Wagner, contributing writer
Josh Tweedie, owner of three IGA stores in Northeast Maine, is working with the local United Way and C&S Wholesale Grocers to help local kids start the school year off right.
RETAIL TALES
Getting to Know Kishman's IGA Retailer Kristin Meadows
Tune in each week for a just-for-fun glimpse into the life of an IGA family member. You could be next!
SHAREABLE SHOPPER SOLUTIONS
What's Fresh Now
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Content Calendar
View the year-long planning calendar to see what’s next.
NEWS YOU NEED
News You Need for the Week
Get full value from your IGA membership. Find out everything you need to know to participate in this week’s programs and events.
Welcome to The IGA Minute, the weekly newsletter that gives you the IGA news you need the way you want it. Only have a minute? Scan the lead page for a quick overview of important news. Have more time? Click "a minute more" to get the full scoop.
Have an idea for content or questions about the editorial calendar? EmailAshley Page, editor of The IGA Minute. For advertising queries, contact IGA’s Barbara Wiest.
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