Introducing IGA Learning Bites—a video training series that delivers category insights and merchandising and marketing tips.
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FROM THE DESK OF...
IGA CEO John Ross
A Reinvigorated Relationship with IGA Red Oval Manufacturing Partners
Drive traffic and sales with more new product launches, category insights, and IGA-exclusive promotions for IGA retailers. IGA CEO John Ross shares his vision for a reinvigorated relationship with IGA Red Oval manufacturing partners.
FEATURED STORY
Cracking the Code on Meal Solutions by Rachel Sobel, contributing writer
Compete with meal kits and help shoppers answer “what’s for dinner tonight” with meal solutions focused on value, variety, and convenience.
IGA EVENTS
Taking the IGA Town Hall on the Road!
Each Tuesday in October, IGA CEO John Ross will be traveling to a different city to host an in-person Town Hall Road Show, meeting with existing and prospective IGA members. RSVP TODAY to join us in a city near you!
MARKETING MINUTE
Here's Your National Ad Checklist!
Starting Sunday, October 7th, every IGA store in the U.S. will be automatically included in the IGA National Digital Ad at no additional cost from IGA. And with just THREE WEEKS to go, now’s the time to start planning to share the excitement with your associates and shoppers! Here are six steps you need to take by October 7th.
BEST PRACTICES
How 85-Year-Old Recipes Still Turn a Tidy Profit by Laurel Grocery
Learn how original, store-made recipes can delight your shoppers for decades and bring in steady profits for the store.
Have a Best Practice of Your Own?
We want to hear it! Share your best practice today.
RED OVAL ROUNDUP
Sponsored by Pinnacle Foods
IGA Learning Bites: Duncan Hines’ Perfect Size for 1
Introducing IGA Learning Bites—a video training series that delivers category insights and merchandising and marketing tips around new Red Oval partner products. First up? Duncan Hines’ Perfect Size for 1, a microwavable, single-sized mug cake with 15 percent growth month to month since its introduction.
INSTITUTE INSIGHTS
The IGA Coca-Cola Institute Wins National Award for Training
Congratulations to the IGA Coca-Cola Institute, winner of the 2018 Brandon Hall Group Bronze Award for Excellence.
RETAIL TALES
Getting to Know IGA Retailer Bill Price
Tune in each week for a just-for-fun glimpse into the life of an IGA family member. You could be next!
SHAREABLE SHOPPER SOLUTIONS
Simple Meals for Busy Days
Share this blog with shoppers with just a click of a button.
NEWS YOU NEED
News You Need for the Week
Get full value from your IGA membership. Find out everything you need to know to participate in this week’s programs and events.
Welcome to The IGA Minute, the weekly newsletter that gives you the IGA news you need the way you want it. Only have a minute? Scan the lead page for a quick overview of important news. Have more time? Click "a minute more" to get the full scoop.
Have an idea for content or questions about the editorial calendar? EmailAshley Page, editor of The IGA Minute. For advertising queries, contact IGA’s Barbara Wiest.
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