FROM THE DESK OF

IGA CEO John Ross

Help Fair Competition Reach Independents

NGA is taking on the power-buyer national chains that have used their influence to get better deals, better packaging, better promotions, and cheaper prices at the independent's expense, and they need your help.

FEATURED STORY

6 Best Practices For Private Label Sales

The cost of groceries today gives retailers a chance to build a deeper sense of trust with customers through private label offerings. But did you know the average independent shopper has never tried their store's private label products? Retailers who are winning in private label are using these best practices to capture sales.

RED OVAL ROUNDUP

How Hidden Valley Ranch Helps Retailers Win

Watch this interview between IGA’s Heidi Huff and Clorox’s Rich Prast to learn secrets of the fan favorite Hidden Valley Ranch recipe and how independent retailers can grow their sales in the condiment category.

Upside Draws Shoppers To Your Store Through Its App

IGA Red Oval partner Upside drives profit to grocery stores by promoting your store to qualified shoppers via their app. IGA Retailer Jeff Maurer shares how it has helped his store in this video testimonial.

MARKETING MINUTE

Order Your Fall & Winter Sign Kit By Friday

Close out 2022 with festive and budget-focused signage courtesy of the Quarterly Marketing Kit. Subscribe to the kit by Friday for Q4 kit delivery before October 1.

IN CASE YOU MISSED IT

IGA & Coca-Cola Tailgating Grill Giveaway Starts Today – Get Ready

Reinvest In Your Business With Employee Retention Credit – Learn How

Help IGA Stores Recover From Historic Flooding – Make a Donation Today

The IGA Minute is a weekly newsletter delivering the IGA news you need. For questions or story ideas, email Ashley Page. For advertising inquiries, contact Jessica Vician.