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title: "The IGA Minute: The Cyber Threat is Real—See How to Protect Your Store"
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Indiana's Strassenfest returns with IGA in tow; AHA! holiday display contest will net winners $2K; Register for IGA's Virtual Rally on 10/26

| View in browser October 7, 2021 FEATURED STORY The Cyber Threat is Real: IGA Shares How to Protect Your Store   Independent retailers are extremely vulnerable to cyber attacks, even if it seems a world away. With valuable data on the store, employees, and shoppers that cyber criminals can sell or hold for ransom, retailers risk losing hundreds of thousands of dollars in an attack, and customers for life. It's truly an existential threat that IGA stores can't afford to ignore any longer.   Enter IGA's Cyber Security Program, with a free base tier plus upgrades available so retailers can choose the level of protection they need. Get the details on this new program and learn exactly why you need it. HOMETOWN HAPPENINGS Strassenfest Bullishly Returns with IGA in Tow   After the pandemic left beer steins empty last year, Jasper, Indiana's Strassenfest returned in full force, complete with Houchens IGA's Angus Bull float steering through the crowd. Store Manager Jim Perkins recounts the event, including how the store kept participants and organizers fed throughout festival preparations. RED OVAL ROUNDUP Win $2K in the Happy AHAlidays! IGA Display Contest   Coca-Cola invites IGA stores to get creative in anticipation for the holiday season with an AHA! flavored sparkling water display contest. The winning store will receive $2,000. Ready to sparkle? Click the button for details and cheers to winning! IGA GLOBAL RALLY 2021 Register for IGA's Global Rally, Airing October 26   IGA's Global Rally comes to you virtually again this year, this time from Geissler's Supermarket IGA on October 26. Register for the free event, which will cover the most important topics facing independent grocers in the new normal, including:  Shopper behaviors  Hiring solutions Proven, data-backed tools for driving incremental sales IGA'S INNER CIRCLE Qualify to Win for Visiting the Inner Circle   Have you checked out the Inner Circle yet? Some of our retailers have already started saving! Visit the website to see vendors and programs that have been developed for you.   Visit the site between Thursday, October 7 and Monday October 12 and you will be entered to win one of three prizes, including a Yeti cooler. IN THE NEWS Consumers expected to spend more this holiday season (Supermarket Perimeter) NGA To FTC: Unfair contract terms hurting independents (The Shelby Report) More digital real estate needed for store brands? (Supermarket News) Consumers favor frozen foods as shelf life, price concerns grow (Grocery Dive) FMI research IDs where private brands excel, fall short in eGrocery (Progressive Grocer) About the IGA Minute   Welcome to The IGA Minute, the weekly newsletter delivering the IGA news you need.   Subscribe Here \| Facebook \| LinkedIn \| Twitter   Have questions or story ideas? Email Ashley Page, content editor of The IGA Minute. Ready to advertise? Contact Jessica Vician.  IGA Inc., 8745 West Higgins Road, STE 350, Chicago, IL 60631, United States Unsubscribe Manage preferences |
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