In running a seven-store chain with a 98 year history, Geissler's Supermarkets IGA President Bob Rybick has seen a lot of changes. In this bonus interview not aired during the Rally, Rybick chats candidly with IGA CEO John Ross about how the industry has changed in the last two years and how Geissler's has responded.
FEATURED STORY
IGA Exclusive Brands Responds To Supply Chain Woes
The supply chain's unpredictability has affected national brands and private labels alike. IGA's CEO John Ross and Senior Director of Exclusive Brands Dan Muller address its impact on IGA Exclusive Brand products and share what retailers can do to manage their shelves and shopper expectations.
HOMETOWN HAPPENINGS
Community Support Is In The Bag, Thanks To Oberlin IGA And Its Loyal Customers
Oberlin IGA offered a fresh take on the holiday food drive last year, selling $10 cookie kits filled with with flour, sugar, vegetable oil, and chocolate chips to shoppers for donation to a local food pantry. They went like hotcakes, selling over 800 bags. Get the details on this best practice for the holiday season, which illustrates the power of giving in a small community.
RED OVAL ROUNDUP
Wear Your IGA Pride With These Holiday Sweaters
Get ready to infuse your store with holiday cheer—IGA & Coca-Cola style! We're giving away 5,000 ugly sweaters this season for IGA staff to show off being Hometown Proud. Click the button to enter and for details—only the first 100 stores to respond will receive shirts!
FEATURED RESOURCE
"Now Hiring" Signage
Promote your holiday job opportunities and demonstrate that your store is a "Better Place to Work" with IGA signage. Buy the whole kit or individual pieces, including stanchion signs, glass clings, window signs, apron pins, and hanging signs.