Branding plays an important role in every successful business practice, but what effect does it have on grocery? IGA CEO John Ross answers that question and previews his upcoming class on branding through the IGA Coca-Cola Institute, which begins April 13.
FEATURED STORY
Pandemic Lessons for Independents from IGA China
With headquarters in Wuhan, the epicenter of the COVID-19 virus, IGA China has been navigating the pandemic about three months ahead of the U.S. and sharing their insights with us. Now, they offer a view into the future of U.S. and global sales, sharing what shopper behaviors have changed, what sales look like for independent retailers, and how the continued rise of eCommerce has impacted shopper preferences since Q3 2020.
HOMETOWN HAPPENINGS
Australian IGA Goes Viral on TikTok
SUPA IGA in Summer Hill, New South Wales, is the epitome of a world-class supermarket, featuring a walk-in cheese room, sushi bar, Chinese market, in-house butcher and baker, and desserts for days. And now it's making global headlines thanks to a TikTok user who posted her drool-worthy visit on the social media video platform. The video has now been watched over 85,000 times and has nearly 9,000 likes. Watch the video to see "the best supermarket in the country."
FIVE STAR ASSESSMENT
Assessment Begins Next Week
This year's Assessment surveys will begin the week of April 5, 2021. This spring, we will continue the streamlined study to ensure we're addressing what is really important during COVID-19. To learn more about the Assessment program, click the button below.
FEATURED CLASSES
2 New Supermarket Management Modules
The IGA Coca-Cola Institute has released two new Supermarket Management modules for the spring:
Branding, led by IGA CEO John Ross, begins April 13
Family Business begins May 4
Click the button below for class descriptions and to register.
NOMINATE A RETAILER
WGA Woman of the Year Nominations
The Women Grocers of America (WGA) is accepting nominations for exemplary females in the independent food sector for the 2021 WGA Woman of the Year Award. The Woman of the Year will be recognized for her accomplishments at the 2021 NGA Show in Las Vegas, Nevada.
Click the button below for more information on the award and to submit your nomination.
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