How Grocers Can Use Data to Personalize Shopper Experiences
Personalization is a powerful marketing tool, and artificial intelligence and shopper data make it easy for independent grocers to implement effectively. We break down the trends and share how to create an even better shopping experience for your communities.
RED OVAL ROUNDUP
July is National Blueberry Month!
Capitalize on next month's celebration to drive consumer interest and increase sales for blueberries across the board by using these marketing materials from the U.S. Highbush Blueberry Council (USHBC).
WEBINAR
Navigating Retail Media For Brand Success
Retail media has exploded as shoppers' expectations for hyper personalized content increase. Hear IGA Director of Digital Programs Sarah Rivers and other panelists' insights on retail media, consumer behavior, industry trends, and more on this webinar June 11.
NGA UPDATE
Independent Grocer Magazine Now Available
The spring issue of the National Grocers Association's (NGA) Independent Grocer magazine includes an interview with NGA’s new board chairman, Manard Lagasse, a look inside URM Stores with insights from the management team of the Pacific Northwest wholesaler, and more. Click the button below to access online.
SHOPPER SWEEPSTAKES
Celebrate Summer Grill Giveaway Is Live!
IGA shoppers now have the chance to win one of three new grills of their choosing during the Celebrate Summer Grill Giveaway Sweepstakes. Click the button below to learn more and promote to shoppers this month.
The IGA Minute is a weekly newsletter delivering the IGA news you need. For questions, story ideas, or advertising inquiries, email Jessica Vician.
IGA Inc., 8745 W. Higgins Rd., STE 210, Chicago, IL 60631
