A Brand You'll be Proud to Bear Your Name

IGA CEO John Ross shares insights on the strategy behind the new look and feel for IGA Exclusive Brand, and provides a snapshot of the exciting marketing plan rolling out this September to show shoppers what the brand stands for.

Want more information? 

• Learn more about the updated IGA Exclusive Brand roll-out and marketing plan  
• Visit www.iga.com/corporate/products to see resources available to you
• Sign up today for your FREE Family Meals Made Easy! POP kit so you can build displays corresponding with National Digital Ad offers and IGA-supplied recipes in September and beyond.