Institute Feature: Beef University - Beef Nutrition

Meat is an essential component of summer cookouts, but many customers are overwhelmed by the extensive assortment of products in meat cases.  Meat department workers are often the first people that customers turn to for advice, especially when they are looking to eat healthier.  Provide the best advice for your customers by taking the Beef Nutrition course at the Retail Learning Institute. 

Course Description 

Learn more about how beef delivers important nutrients, such as protein, iron, zinc, and B-vitamins, along with the flavor your customers love. Get an inside look into the latest nutrition information to inform strategies for marketing nutrition information at grocery retail and foodservice. 

As the description suggests, this course provides insight into the nutritional value of beef, which will help associates guide customers in selecting the cuts that meet their nutritional preferences. Associates will learn the science-backed data highlighting the nutritional value of beef in comparison to other products, which will allow them to help customers make more informed purchasing decisions.  Moreover, including information about the health values of these products can increase purchasing intent. 

To help meat department associates as they assist customers in making healthy choices for their families, this course is a must.  It includes helpful comparisons to other products and creates easy to remember comparisons for portion size and protein content.  Additionally, this course will help to dispel some misconceptions about beef and beef consumption.  This summer grilling season, learn more about the unique nutrient mix of beef, and create customers that are more confident in their purchasing decisions, by enrolling in the Retail Learning Institute’s Beef Nutrition class.