Featured Posts

Town Hall Road Show

Taking the IGA Town Hall on the Road!

Each Tuesday in October, IGA CEO John Ross will be traveling to a different city to host an in-person Town Hall Road Show, meeting with existing and prospective IGA members. RSVP TODAY to join us in a city near you!

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New National Digital Ad Offers Coming Your Way!

Your first group of IGA National Digital Ad offers ends at your close of business on Saturday, October 20, and the next ad starts Sunday, October 21. Here’s what you need to know to get fully engaged.

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Moo!

5 Tips for Growing Pet Care Profits

With the pet care industry growing at twice the rate of the center store, it's time to freshen up the pet aisle and make your store a pet supply destination. Get started with these five steps.

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Going Digital with John Ross

Going Digital

IGA CEO John Ross and IGA Retailer Rich Chadwick talk going digital and using rich media content to motivate purchase decisions in an interview at the SuperValu National Expo.

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West IGA

Helping Neighbors in Need

by Melissa Hart, contributing writer

After Hurricane Michael, West Foods IGA in Edison, Georgia, lost power for four full days. Without a backup generator, the store was losing product fast. See how they made the best of a bad situation by feeding their neighbors in need.

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Getting to Know IGA Retailer Skip Nantz

Getting to Know IGA Retailer Skip Nantz

Tune in each week for a just-for-fun glimpse into the life of an IGA family member. You could be next!

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Demorama

Demo-ramas Take Samples to a Whole New Level

Learn how Archie’s IGA hosts store-wide cooking demos to introduce new items and boost sales by 10 percent!

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agenda533

Get Ready to Rally!

IGA Global Rally registration is open! Make plans today to join us in San Diego in February.

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IGA Social

Just $3 a Day for Professional Social Media Management!

For $89 a month, Red Oval Partner AR Marketing will delight your shoppers with four to six weekly posts on Facebook and Twitter that tout the specific attributes of your store.

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Featured Partners

duncan533

IGA Learning Bites: Duncan Hines’ Perfect Size for 1

Introducing IGA Learning Bites—a video training series that delivers category insights and merchandising and marketing tips around new Red Oval partner products. First up? Duncan Hines’ Perfect Size for 1, a microwavable, single-sized mug cake with 15 percent growth month to month since its introduction.

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Nielsen

Health & Wellness in the Pet Care Aisle

Spend a minute with Nielsen’s Laura Hansen to learn how health and wellness trends are shaping innovation in the pet care space, and what it means to you.

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Halloween

Tips and Tricks to Drive Seasonal Candy Sales

It’s not too late to build a last-minute Halloween candy display. Spend a minute with The Hershey Company to learn tips and tricks to make the most of your seasonal candy sales.

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Advertising Directory

Looking for services or products? Visit the IGA Advertising Directory!

Available Soon
Hershey's Kitchen Recipe for Jack-O-Lantern Brownies