Branding

The Power of the IGA Brand

As independent operators, no two stores are alike. We all have a different go-to-market strategy. But within our diversity there is one common denominator that unites us all--the power of a world-recognized brand.

Below you’ll find resources to help you proudly display your IGA affiliation:

The IGA Promise logo

Your Promise to Shoppers

The IGA Promise assures shoppers a wonderfully satisfying shopping trip from a store that works to make the community a better place.

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Shopper walking past by the produce section

Coming soon! Local Merchandising

IGA Local = Fresh Visual Merchandising is a turnkey merchandising kit that will amplify your authentically local identity and help you deliver the fresh, local experience shoppers want.



IGA branded items such as bag, coffee mugs, and travel tumblers

IGA Branded Items

From name badges to coffee mugs and reusable totes, IGA Red Oval Partner Ashgrove Marketing offers a variety of promotional products that can be imprinted with your name, logo and marketing message.

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Employess wearing IGA brand apparel

IGA Brand Apparel

ARAMARK, an IGA Red Oval partner, provides a customized IGA image apparel program. The ARAMARK - IGA site includes a suite of easy-to-use tools to help you manage the program for your store. Check back frequently for periodic Web-only special offers to keep your team in top appearance no matter what the season.

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