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Changing shopper behavior. New competitors. Emerging technologies.
How do you as an independent operator overcome the obstacles you face in today’s rapidly changing marketplace? The Independent Grocers Alliance is here to help.
From insightful thought leadership that provides simple solutions and keeps you informed, to innovative tools, resources, and partnerships that helps you perform better than you could do on your own, IGA leverages our collective size and scale to create a point of difference and competitive advantage for grocery entrepreneurs all around the world.
Family business and local ownership are an essential part of strong communities
An Alliance of people working together makes us all stronger
What makes you different is what makes you the authentically local store shoppers love
From southern Georgia to downtown Seattle, from New South Wales, Australia, to Hunan, China, each IGA store is unique, serving communities of every size, and customers from every economic background. Entrepreneurial spirit, innovation and experimentation are flourishing at IGA with some of the industry’s best-in-class examples of grocery retailing.
In a time when private brands are growing twice as fast as national brands, IGA is proud to provide its Alliance with a world-recognized, better-than-national-brand line of products.
From training for your team and proven member best practices you can easily replicate in your own store, to connections with fellow members and partners—IGA has some of the industry’s best-in-class examples of grocery retailing.
Connect with shoppers and drive traffic to your store with IGA marketing programs, including: IGA’s national digital ad, social media management, health and wellbeing content, eCommerce solutions, cause marketing initiatives and thematic shopper promotions.
Leverage the value of IGA’s creative team to add visual impact to your store. Drive home the importance of shopping local with IGA’s Local Equals Fresh visual merchandising campaign.
IGA retailers have the support of the IGA Alliance, a unique partnership that includes leading wholesalers known as IGA Licensed Distribution Centers, and premier national brand manufacturers and service providers referred to as IGA Red Oval Family Partners. Guided with professional leadership from the IGA USA team, Alliance partners work together to create more sales and profit potential for the Alliance as a whole, and especially for IGA retailers.
With 6,000 stores working toward a common goal and a growing network of partners ready to help turn obstacles into opportunity, IGA retailers have limitless potential!